如果你在过去两届世界杯的看台上待过，你会注意到一个有趣的现象：当比赛陷入僵局，或者中场休息时，现场DJ播放泰勒的《Shake It Off》或《Love Story》，往往能引发全场大合唱。为什么？因为泰勒的音乐具备极强的“叙事性”和“治愈感”。她的歌迷群体庞大且忠诚，其中年轻女性占据了相当大的比例。而世界杯的看台上，越来越多的女性球迷和家庭观众正在成为不可或缺的风景线。
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